Power copywriting for the internetFor the first time anywhere, you'll have an insider's opportunity to understand every key factor of a highly effective sales piece. And you'll be able to take the hands-on lessons and apply them to your own web marketing pieces for spectacular results. Here's a quick look at just some of the powerful advantages you'll gain from this unique, comprehensive training: Profit from the 31-Step Internet Copywriting Power Formula. Web copy requires its own unique approach in order to be as successful as possible. Customers have become more sophisticated and much more skeptical when it comes to advertising, especially on the Net. So it's essential that you get things right the first time, or else you'll lose the chance of making a sale forever. This doesn't have to happen to you. By understanding and applying these 31 simple yet ingenious steps, you'll be able to create powerful Internet marketing copy that brings in more traffic, closes more sales, and substantially increases your profits. You'll have a distinct advantage you can use to capture a larger share of your market -- and leave your competitors in the dust! Discover the real differences between online copy and offline copy. There are a lot of myths and rumors about what works online and what doesn't. Bob clears them all up for you in short order.
How is online copy similar to offline? How is it different? And what components make your Internet copy the most profitable? You'll find out what's a waste of time and energy, what to avoid at all costs, and what you must have to maximize your online sales. Immediately kick your sales copy up another notch by understanding the one crucial component for producing riveting copy that nearly writes itself. You'll be shocked when you discover this component. I'll tell you this: It's by far the most important thing you can do to improve the selling power of your Internet copy. Yet it's almost never used by even the most seasoned copywriters. "Power Pre-Requisites" -- what you must have in place before you ever write a word of copy. Getting your prospects to respond is nearly a done deal when you have these components in place. But without them, you expose your marketing to far more risk than necessary. Don't put your sales at risk. Plug these components in and watch your sales rocket up the charts. How to create headlines that compel almost any reasonable prospect to stop and read your marketing piece.
Headlines are one of the most important components of any marketing piece. Years of testing have proven that a single headline change can increase your results by as much as 400%. Yet most of the headline formulas being taught today are completely useless. If there's too much hype. if you bore your prospects. if the message isn't crystal clear with the most impact possible. you're done for. Find out everything you need to create powerful, believable, high-impact headlines and start enjoying increased profits right away. The inside secret of Pre-emptive Strike Credibility. More sales are lost within the first page or two of copy than you could possibly imagine. This is truly a shame, since it doesn't have to happen.
Find out how to use Pre-emptive Strike Credibility to turn this situation around entirely, get prospects to treat you like a trusted advisor, and increase your sales in record time. Gain another crucial advantage by understanding "Power Words" and "Deadly Words. " Some words are absolutely golden. Others can instantly flush all your time, effort, and money down the drain. You'll improve your sales when you know which words add maximum selling power to your copy -- and which words to avoid like the plague. Discover how to avoid crucial copywriting errors that doom your promotions to be shot directly to the recycled file or trash bin. These days, one thing is certain. The marketplace is unforgiving. If your copy slows your prospects down, confuses them, doesn't hammer home the benefits as powerfully as possible, or makes them work too hard -- you're doomed. Discover which crucial errors you absolutely have to avoid at all costs. And find out how to turn them around and add yet even more weapons to your Internet copywriting arsenal. Increase the selling power of all your copy by creating maximum response offers.
I'll let you in on a major secret. In today's market, your offer makes or breaks your success. Crafting a powerful, highly profitable offer is easy when you understand how. You'll get comprehensive details on how to do just that and start enjoying greater sales volume right away. Harness the immense selling power of the only two things people really buy. The simple fact is, people really only buy two things -- solutions to their worst problems, or ways to achieve their most important goals. Get complete, step-by-step details on how to imbed these powerful motivators into all your copy, resulting in even greater levels of sales. How to use Bob's proprietary "piggyback" offer technique to add 30% or more profit to every sale you make. This is so simple, you can have it up and running in less than half an hour. Yet it will produce additional profits for you day-in and day-out for years to come. Bump your sales up another notch with the "inverted piggyback" offer technique.
This takes the prior technique one step further with often incredible results. You'll see how Bob has used it time and time again to increase profits as much as 70% -- all for about 5 minutes of additional work. How to use "Power Packaging" to increase your sales by 50% or more. Over the past 16 years, Bob has invested hundreds of thousands of dollars to determine which factors truly have a substantial impact on sales. One of the most effective and inexpensive to implement techniques he developed is "Power Packaging. " In this course, he shows you how easy it is to blend this powerful strategy into your copy and gain impressive sales increases overnight. How an ingeniously simple technique called "shifting the risk" can double or triple your sales immediately. One of the greatest barriers to making the sale is your prospect's natural skepticism. They've been lied to, cheated, and burned by unscrupulous businesses more times than they care to remember. Bob shows you how to overcome this serious problem by "shifting the risk" completely off the customer and onto you -- plus how to eliminate almost all real risk at the same time, and double or even triple your sales. And there's much more -- including all of Bob's insider techniques for writing powerful sentences and paragraphs. how to identify your most compelling benefits.
how to make optimum use of visuals and graphics. how to check copy to make sure it will sell before you ever invest a cent in it. proven testing methods for squeezing every last dime of profit out of your copy. and even more than I have room to go into here. Bob reveals every last strategy and technique he's used to sell literally millions of dollars worth of products and services on the Internet. No holds barred. Let me put it this way. Regardless of whether you're a complete beginner who has never written a single word of copy or a seasoned pro who writes copy for a living, this intensive training will turn you into a master of maximum sales, maximum profit Internet copy. You'll never again have to spin your wheels writing and rewriting your copy. You'll never again have to settle for poor results because of lukewarm copy. Power Copywriting For The Internet gives you all the tools you need to create top flight copy that delivers maximum sales and maximum profits.
With that in mind, let's take a look at all of the components of the program. Here's What's Included In This Innovative Program This in-depth program gives you a multitude of powerful advantages. You get everything I've just covered above, plus much more, in the following components: Power Copywriting For The Internet -- A Step-By-Step Guide To Writing Million-Dollar Advertising Copy This comprehensive, 149-page book is the foundation of the entire program. Everything I've just described above is covered in complete detail. Most marketing material tells you what to do and very little else. That's not the case here. Not only are you told what to do, the reasoning behind every step you take is thoroughly explained. And, most important of all, you are given complete step-by-step details showing you precisely how to carry out each step. At the same time, Bob has kept it as lean and tight as possible. He doesn't waste a minute of your valuable time with useless fluff or filler. In addition, the annotated workshop takes you through the actual creation of a highly profitable web marketing piece, giving you a paint-by-numbers model you can use to create your own successful promotions.
That in itself is quite a lot. But it's just the beginning. You see, this is simply the most comprehensive package you could ever ask for. Nothing has been left for you to wonder about. In addition to Bob's own advice on high-profit copywriting, he's interviewed five of the sharpest, most successful marketers on the Internet to bring you even more powerful advice you can take to the bank. In five separate, one-hour interviews, Declan Dunn, Audri Lanford, Corey Rudl, Marlon Sanders, and Joe Vitale bring you dozens of ways to make your Internet copywriting and marketing more successful. Here's just a portion of what's covered: The best ways to drive major traffic to your web site The single most important marketing method for succeeding on the Internet Incredibly effective low-cost and no-cost marketing techniques How online copy differs from traditional copy - if you don't follow some basic rules, you're wasting your time and money The best ways to structure an online offer Hard facts on what sells and what doesn't sell online Impressive success stories of companies you've never heard of Common mistakes to avoid How to cash in with affiliate programs What the future holds for Internet marketing. And much, much more. Now, here's a little more information on the 5 featured experts: BONUS #1: Interview with Declan Dunn Declan is a leading authority on substantially increasing your sales with affiliate programs. And he's also one of the most effective Internet marketers and copywriters you'll ever meet. A widely sought-after speaker and consultant to companies like PriceLine, CNET, and Travelocity, as well as hundreds of small to medium-sized businesses, Declan brings a wealth of practical, proven techniques to this interview.
BONUS #2: Interview with Audri Lanford Audri Lanford is the CEO of NETrageous, Inc. , and has one of the most successful sites on the Internet. Her vast knowledge of copywriting and marketing on the Net has garnered coverage in over 100 publications including the Wall Street Journal, Forbes, and Business Week. A master of proven, low-cost web marketing techniques, Audri reveals powerful strategies and techniques you can use to start making more sales immediately. BONUS #3: Interview with Corey Rudl Corey Rudl brings in over 1. 8 million visitors to his web sites every month -- which produce annual sales of over $6. 6 million. So you can bet he knows Internet copywriting and marketing just about as well as anyone on the Net. Corey shines in this interview, revealing dozens of inexpensive and unconventional ways to dramatically increase your success on the Net. BONUS #4: Interview with Marlon Sanders Marlon Sanders has written some of the most successful web marketing promotions on the Net. His client list reads like a "Who's Who" of e-commerce. Plus, Marlon has his own successful site that brings in thousands of dollars in sales daily -- and requires only about an hour of Marlon's time each day. You won't want to miss the powerful information Marlon shares in this stellar interview. BONUS #5: Interview with Joe Vitale Joe Vitale was one of the first copywriters to pioneer successful writing techniques specifically for the Internet.
He's the author of some of the best books available on marketing including "Cyberwriting" which you can get from Amazon. com. In this no-holds-barred interview, Joe reveals a load of secrets for making your Internet copy and marketing produce results beyond your greatest expectations. It's Easy To Get Started Getting started couldn't be easier. The cost of this powerful business-building program is just $67. That includes Bob's complete "power formula, " the annotated workshop session, and all 5 bonuses. Even though the price is extremely reasonable, here's what's really important. If this program was just another set of "tell you what to do" techniques without showing you precisely how to do it. another light-weight program that just leaves you broke and frustrated, it wouldn't matter what the price is. It wouldn't be worth it. 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